Prof. Doutor Jorge Remondes
Graduates and Bachelors who intend to start or deepen careers in the areas of digital marketing and e-commerce. Graduates and staff from different sectors of activity, trainers and business consultants may attend this postgraduate course.
An academic semester corresponding to 30 ECTS
October 2021 to March 2022
Friday from 7 pm to 11 pm and Saturdays from 9 am to 1 pm
20
- Attendance
- Open debates
- Constitution of working groups for reflection and appreciation of case studies
- Practical work
- Evaluation Tests
- Internet
- Teachers' exhibitions
- Use of multimedia rooms
- Moodle
- Group work
- Viewing and commenting on videos
- Case studies
- Final work and tutorial guidance
Fees
- Application fee - € 95.00
- Enrollment / registration fee - € 105.00
- Tuition fee - € 1485.00
Payment Methods
- Prompt payment - € 1410.75 *
- Monthly fee for 5 months
- 1st installment - € 380.00
- 2nd installment - € 320.00
- 3rd installment - € 280.00
- Remaining installments - € 252.50
- - Must be paid by the 15th of each month of the course.
- * Not returnable in case of withdrawal by the student
Reductions
- ISVOUGA graduates: 5% reduction in tuition fees
| Module | Teacher | Hours | ECTS |
| Digital Marketing & Planning | Jorge Remondes | 8 | 1 |
| e-Commerce | Vera Maia | 16 | 4 |
| Digital Law & e-Commerce | Daniel Gonçalves e João Abreu | 8 | 1 |
| Digital Branding | David Monteiro | 8 | 1 |
| Social Media Marketing | Vasco Marques | 12 | 3 |
| Digital Networking | Pedro Caramez | 8 | 1 |
| Content Marketing & Web Copywriting | Elsa Fernandes | 8 | 1 |
| Digital Public Relations & Influencers | Ana Canavarro | 8 | 1 |
| Advertising on Social Networks | Márcio Miranda | 16 | 4 |
| Search Engine Marketing | Daniel Pereira | 16 | 4 |
| Mobile Marketing | Vasco Marques | 8 | 1 |
| Marketing & Sales Automation | Nuno Barata | 8 | 1 |
| Web Analytics & Metrics | Jorge Cunha | 8 | 1 |
| Applied project | Jorge Remondes | 18 | 6 |
| Total hours / ECTS | 150 | 30 |